Data collection. Content creation. Distribution. Monetization.
Digital transformation and technology. These all have changed the very nature of information and publishing companies. Navigating these changes requires a detailed understanding of the market environment, our clients’ internal business drivers and their customers’ needs.
With our global network and the long-term relationships we’ve established in the industry, we help our clients develop innovative content delivery strategies, design must-have content-based workflow solutions and transform their internal processes to mirror the dramatic changes happening throughout the digital world.
How do you continue to win as both customers and competitors evolve? You do this by developing clear and actionable insights, relying on robust customer analytics and reacting proactively (and provocatively) to new market realities. Our global team keeps its finger on the pulse of the industry so that we can help position you.
We can help drive value for our clients by developing actionable strategies for growth. For our information and media clients, we can deploy a broad range of advisory services, from corporate and investment strategy to transaction evaluation and value creation.
We provide data-driven insights that help clients build pragmatic strategies that deliver results.
When it comes to transactions in the information and media industry, our clients consist of traditional corporations, as well as private equity firms and their portfolio businesses.
Our team brings both deep industry knowledge and experience from a myriad of transactions.
From traditional publishers to financial technology companies addressing changing compliance needs, we address a broad range of trends in the information and media sector.
We use our experience to help companies successfully navigate the evolving digital landscape.
One of Parthenon’s private equity firm clients was interested in purchasing a manufacturer of articulating ladders, sold nationally through major hardware and home improvement stores.
Parthenon was tasked with answering the private equity client’s key questions in order to confirm or deny its investment thesis. Those questions included the following:
During the six-week engagement, Parthenon used extensive primary and secondary research efforts to determine the product’s position within key retailers as well as its market penetration. Specifically, Parthenon executed interviews with several key constituencies including:
Based on the outcome of Parthenon’s work, the private equity client ultimately decided not to purchase the target company.